Wednesday, July 13, 2016

The Arctic Circle Design Forum

We worked through the entire magazine layout, deciding on the fall of features, the basic design of the contents page. The Barents Regions appears to be much more compelling on paper than in reality during a rainy day.


She smiled thinking, those were the days. The group in the car was waiting for her, with coffee already poured. Helge didn't look at all busy.

- Well I do get a lot of calls but I really only want to run the business and do the PR with major clients in Narvik and Kiruna.

We all know that magazines come and go like changes to the weather and people drop bundles of cash in the process.

The Social Media Start-ups are particularly vulnerable because they'll be at the upper end of the market where casualties are the highest and others to struggle badly are the very bottom end where hobbyists and other amateurs make unwise decisions to become publishers.

The fundamental consideration aside from secure and adequate funding is to know what to do.  Our fundamental business is to overwhelm readers, then that's what we've got to concentrate on.
















Saturday, March 19, 2016

Mexico open for business


According to The Economist March 12th 2016, Mexico continues to carry the torch for globalization. Brazil, the other giant of the Americas, seems as protective as ever. China isn't that open either.

The World Bank calculates that Mexico is one of the most open large economies in the world: exports and imports are equivalent to 66% of thee GDP, compared with 26% for Brazil and 42% of China.

Boston Consulting Group reports that "77% of Mexicans are optimistic about the future and only 6% are telling that they're pessimistic".

Mexico is now one of the world's top 15 manufacturing economies and of its top five car producers. Mexican consumers now have access to a huge range of multinational brands: marketers refer to young, middle-class Mexicans as the "Children of NAFTA", because their taste is so cosmopolitan.

International Mexican companies have the huge advantages of speaking one of the world's most popular languages, and sharing a 1,900-mile (3,100 km) border with North America.


Wednesday, March 16, 2016

Continued Stable Profit Development for Raute

September 30, 2015 Raute's CEO Tapani Kiiski told that the global economy and market situation in its operating environment had, as a whole, taken a slightly more uncertain direction over the past few months.

This trend, together with the timing of customers’ investment plans, led to a low order intake in the third quarter of 2015.

Tapani Kiiski did not, however, consider a low order intake in one quarter to be a cause for concern. Thanks to a strong order intake in the first half of the year, Raute's net sales increased and their order book remained strong.

Demand for Raute's technology services, in particular spare parts, remained good, which is an indication of the good capacity utilization rates of its customers’ production plants.

Raute can thus have confidence in the near future.

Source: http://www.eurolignum.com/




Wednesday, March 09, 2016

Cluetail and KK-Net offer compelling opportunities


Trade fairs and exhibitions offer compelling opportunities to show your products and services to new potential customers, as well as to the media and the public. 

So you invest handsomely in events, in hopes to boost your brand’s visibility, to improve and enlarge your business network, and to generate sales leads. 

But do you really get the best possible result from your exhibition stand?


Cluetail and KK-Net have teamed up to improve your ROI with what we call exhibition content marketing.

We take an integrated marketing communications approach to your efforts. All your marketing communications instruments should be aligned with your brand and marketing strategy.

This implies consistent messaging across your channels, including your presence at trade fairs and exhibitions. Hence exhibition content marketing.

We help you to compare various exhibition opportunities and select your event participation in alignment with your other marketing instruments.

We then develop and execute a content marketing plan with you, aimed at capturing the attention of relevant customers and stakeholders before, during and after events.


Thursday, February 25, 2016

Ligna 2015 Video

LIGNA reflects rapid strides made by Industry 4.0

Live demonstrations of furniture production in simulated factory settings were right on target for LIGNA visitors, offering them a first-hand glimpse of the benefits of integrated manufacturing. 

There was also a wealth of information to support attendees in their future purchasing decisions, with exhibitor presentations focusing strongly on the aspects of flexibility and economic efficiency.

The new ideas for customized mass production featured at this year’s LIGNA will set the agenda in the woodworking and wood processing sector for years to come.

http://www.ligna.de/en/news-trends/mediathek/videos/video-detail.xhtml?id=6272

Friday, January 01, 2016

Málaga Airport - Wikipedia, the free encyclopedia

Málaga Airport - Wikipedia, the free encyclopedia
The airport has flight connections to over 60 countries worldwide, and over 13.7 million passengers passed through it in 2014.

The airport operates with three terminals. The third terminal adjacent to the previous two opened on 15 March 2010, and flight operations started on 16 March 2010. A second runway opened at the
airport on 26 June 2012.[6]

Málaga Airport is the busiest international airport of Andalucía, accounting for 85 percent of the region non-domestic traffic. It offers a wide variety of international destinations.

The airport, connected to the Costa del Sol, has a daily link with twenty cities in Spain and over one hundred cities in Europe.

Direct flights also operate to Africa, the Middle Eastand also to North America in the summer season. Airlines with a base atthe airport are Air Europa, Norwegian, Ryanair and Vueling.







Wednesday, October 07, 2015

Mexico

Volkswagen, Audi’s parent company, has been building cars in Puebla for decades.

Mexico’s position between two continents and two oceans, bolstered by free-trade agreements with 45 countries, has made it attractive to such manufacturers.

The Germans have favoured Puebla, which lies to the east and south of Mexico City; the Japanese Aguascalientes, to the north-west: they have turned Mexico into the world’s fourth-largest car exporter.

http://www.economist.com/news/briefing/21664939-despite-decades-reform-most-mexicans-are-still-long-way-wealth-and-modernity-cars?fsrc=scn/tw/te/pe/ed/ofcarsandcarts

Wednesday, July 22, 2015

Do we need Nuclear?

Japan went without nuclear power for an entire year, the report states. And three of the world’s largest economies—China, Germany, Japan—as well as Brazil, India, Mexico, the Netherlands, and Spain, now all generate more electricity from non-hydro renewables than from nuclear.

http://www.commondreams.org/news/2015/07/16/new-report-shatters-myth-nuclear-renaissance

The renewable-energy boom

The renewable-energy boom is here. Trillions of dollars will be invested over the next 25 years, driving some of the most profound changes yet in how humans get their electricity.

That's according to a new forecast by Bloomberg New Energy Finance that plots out global power markets to 2040.

http://www.bloomberg.com/news/articles/2015-06-25/tsipras-races-for-greece-deal-with-creditors-as-talks-go-to-wire