Interactive television production

Interactive television production - making money: Commercially successful iTV services generally:

  1. Make sure there is a large enough group of viewers (to realise significant revenues or other benefits).
  2. Create alignment with existing viewer behaviour.
  3. Have a clear proposition.
  4. Produce effective marketing and promotion (particularly using television programmes and channels).
  5. Maintain flexibility, so elements can be added and dropped, depending on how they are received by viewers.
  6. If necessary, get partners involved in development.
  7. If necessary, include other media as part of the final offering (the internet and mobile phones, for example).

Tools for use for making interactive video- and podcasts.

Post a Comment

Popular Posts

The Arctic Circle Design Forum

Digital Storytelling

Mexico open for business

Continued Stable Profit Development for Raute